We crafted a fresh identity for Munchies, bursting with bold American-style vintage flair and vibrant energy.
With strong colors, catchy phrases, and playful retro references, the brand stands out in the heart of Luxembourg.
From signage to social media, every touchpoint carries that same lively, cohesive spirit.
Project Title
MUNCHIES BURGER
Client
Black Sheep Group
Date
2025
Industry
Food and Beverage
Services
Creative Direction, Branding, Packaging, Graphic Design, Web Design & Development, Copywriting, Social Media, Content Strategy, Communication Strategy, Content Creation, Digital Marketing, SEO, Brand Activation
In collab with:
Bárbara Caria
Description
Munchies is a new burger spot in downtown Luxembourg, known for its smash burgers, crispy fries and milkshakes. We developed the full brand identity, website, graphic assets, and social media strategy to support their launch. The result is a bold, cohesive brand that captures Munchies’s playful, retro-American vibe and brings its fun, flavor-packed experience to life.